Friday, February 15, 2013

Monsters University Toy Fair


Disney Consumer Products established university spirit at the 2013 American International Toy Fair yesterday with a collegiate-themed event complete with a marching band and featuring award-winning actor John Goodman, voice of James P. “Sulley” Sullivan, and a showcase of the hottest new toys from the Monsters University product collection.


Monsters University Product Line Highlights: 


Scare-Off Sulley (SRP $79.99, available fall 2013) is the most interactive toy in the Monsters University collection with five different modes of play and the ability to sense its environment, changing play modes automatically to match its current surroundings. Kids can interact directly with Scare Off Sulley by challenging him to a "scare off" - if they scream loud enough, he will fall backwards in fear.





The Roll-A-Scare Race Playset (SRP $19.99, available spring 2013) allows kids to utilize the Roll-A-Scare™ Monsters Assortment (SRP $6.99 each, available spring 2013) to roll, pop and scare with favorite characters from the movie. The monsters slide down the playset and as they reach the bottom they pop-up for scaring fun. Each figure is uniquely stylized and has a surprise pop-up activation that can also be activated with a Student ID card that springs the monsters open. There are 12 characters to collect in total to recreate favorite scenes from the movie.

Fisher Price will introduce a variety of toys and playsets from the Fisher-Price by Imaginext® line including the Monsters University Row Playset by Imaginext® (SRP $29.99, available spring 2013), which comes with electronics featuring character voices to relive the fun of chasing Archie the scare pig through the quad. The set comes with two figure disks that either spin the bottom floor so you can have the monsters chase Archie in circles or catapult Archie across the set, through a trap door and into his cage.


I am so excited about the new toys available with Monsters University!  Which toy(s) will you add to your Disney collection?

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