This review for The Customer Rules by Lee Cockerell is part of a Magical Blogorail sponsored campaign. Copies of the book were received free of charge for a review. Opinions are those of the reviewer and do not represent those of the author. Your opinion may vary.
|Lee and The Boss|
The Customer Rules was amazing. To be honest, I'm not a reader. It usually takes me weeks, or months to read a book. I started reading this book on Friday evening and was finished with it (all 180 pages) by Sunday afternoon! That's huge for me! :)
The Customer Rules is a great book for anyone who works whether that is as an executive, in a small business, or as a mom. This book is an easy read and is very practical. I believe anyone who reads it will be able to apply many of these rules to their business or life immediately. Mr. Cockerell breaks down 39 essential rules into 39 easy to read chapters. Each chapter offers examples, advice and ways to apply the rule.
While I was reading, I continued to think of people I know who could benefit from this book. I obviously read it from my perspective as a youth minister and saw countless ways these rules could be applied to ministry. I was underlining paragraphs, folding down pages and commenting in the margins throughout the book. I believe everyone on staff at my church should read this book!
Some of my favorite rules were:
#4 Don't Get Bored with the Basics.
#5 Ask Yourself, "What Would Mom Do?"
#8 Always Act Like a Professional
#10 Be Your Own Shakespeare
#14 Treat Customers the Way You'd Treat Your Loved Ones
#17 Listen Up
#18 Be A Copycat
#19 Fish Where the Fishermen Ain't
#21 Make Yourself Available
#23 If They Say They Want Horses, Give Them a Motorcar
#38 Keep Doing It Better
There were several sentences and paragraphs throughout the book that were applicable to my life. I think the paragraph that spoke to me the most was found on page 35 under the "Always Act Like a Professional" rule:
Professionals show up- on time and ready to go. If a situation demands that they come in early, or stay late, or give up their usual day off- no problem. They are present and accounted for. In their interactions with coworkers, the are upbeat and positive. They don't indulge in petty gossip; they don't whine when things don't go the way they wish them to; they don't moan about workplace hassles and snafus.
Mr. Cockerell shares great rules for customers, businesses and life in this book. He also shares some snippets of information about Walt Disney World- did you know the Kilimanjaro Safari drivers use computer simulation to rehearse their spiels? I thoroughly enjoyed this book and look forward to reading his previous book: Creating Magic - 10 Common Sense Leadership Strategies From A Life At Disney - Based on the principles taught at the World Renowned Disney Institute®.
Former Executive Vice President of Operations at Walt Disney World Resort, Lee Cockerell, shares his 39 Essential Rules for Delivering Sensational Service in his latest book The Customer Rules. And if you want more from Lee Cockerell check out his first book Creating The Magic: 10 Common Sense Leadership Strategies from a Life at Disney.